August 21, 2009

Another Reason for Libraries to Make Their Sites Social

Now that I’m on a smart­phone that has a real web browser and is capa­ble of mul­ti­task­ing (the Palm Pre), In fact, I find myself expect­ing it to act like my lap­top. I’ve stopped car­ry­ing my lap­top or my net­book to work each day because I can do so much on my phone, but I’m still notic­ing where deci­sions made by web design­ers make my mobile life easier.

So here’s mobile devel­oper tip #1, my two cents: use plu­g­ins and wid­gets that let users auto­mat­i­cally share your con­tent on sites like Twit­ter, Deli­cious, Face­book, etc., because you’ll make the user’s life eas­ier. Granted, not all phones sup­port the Javascript that pow­ers this type of ser­vice on a web page, but more and more will, so con­sider get­ting ahead of the curve and adding it now.

The alter­na­tive for me as the reader (acknowl­edg­ing each person’s sit­u­a­tion is dif­fer­ent) is to:

  1. Leave the site up in a card until I get home in the evening and can man­u­ally book­mark it on my lap­top. This works about 50% of the time.
  2. Email the site to myself so I can book­mark it later on my lap­top. This works about 80% of the time but is annoying.
  3. Try remem­ber­ing to revisit the site later on my lap­top to book­mark it. This works 0% of the time.

As a result, I’m find­ing that I’m far more likely to book­mark some­thing if there’s a direct link to post it to Deli­cious, and that work­flow will con­tinue for me until there’s a Pre app that makes this eas­ier, which means I really appre­ci­ate sites that offer this. Even bet­ter is if you can add it so that it appears in your RSS feed so that it shows up in places like Google Reader and Blog­lines, too.

Here are some options to con­sider for adding this func­tion­al­ity to your site.

  • For Word­Press blogs, you can use the Socia­ble plu­gin (I’m sure there are oth­ers, but this is what I use so I know it works). I have another blog post brew­ing on this topic, but this is yet another rea­son I encour­age libraries to make their “what’s new” page a blog — you can then use the wealth of plu­g­ins out there to improve the user’s experience.

    Sociable WordPress plugin

  • For Dru­pal sites, you can use some­thing like the Share mod­ule (I’m going to look into this for ALA Con­nect. If you’re using a dif­fer­ent CMS, check to see if there’s a sim­i­lar mod­ule for it.
  • Fail­ing that, or even for use on gen­eral web pages, check out some­thing like the Add This wid­get, although I have to admit I’m not sure how acces­si­ble it is.

Regard­less, this can be a rel­a­tively easy way to help meet the needs of your mobile users, a group that’s just going to grow in the future. Food for thought. Nom nom nom.

Tags: blog, delicious, facebook, libraries, mobile devices, mobile services, sharing, twitter

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