August 23, 2007

Beloit List for Librarians

This year’s Beloit Col­lege Mind­set List (for the class of 2011) came out yes­ter­day. I love these lists because they point out to me how much things have changed since I was a teenager. I think of myself as being some­where around the age of 24, even though I’m well more than a decade past that, so it’s help­ful for me to have reminders that my view of the world is shaped by dif­fer­ent forces than those who come after me. Log­i­cally, I know these things, but the Beloit List always brings these thoughts to the fore­front when I read facts like the following.

  1. What Berlin wall?
  2. They never “rolled down” a car window.
  3. Off the hook” has never had any­thing to do with a telephone.
  4. Music has always been “unplugged.”
  5. Most phone calls have never been private.
  6. The World Wide Web has been an online tool since they were born. (I quib­ble a bit with this, but cer­tainly they’ve grown up with it.)

So this got me think­ing about what a Beloit Col­lege Mind­set List focused on libraries for the class of 2011 might include. Adding to num­bers 3, 4, and 6 above, here are a few broad strokes I came up with that we should take into con­sid­er­a­tion when re-examining our ser­vices (remem­ber­ing that these don’t apply just to cur­rent freshmen).

  • Their cell phones have always let them access infor­ma­tion, not just peo­ple, wher­ever they are.
  • Video games have always been a social activity.
  • They have always had to nar­row down search results (rather than expand them).
  • They have always used a dif­fer­ent medium to com­mu­ni­cate with their friends than with adults.
  • They may never write a check. (I don’t think I need the “may,” but just in case.)
  • They think of com­mu­ni­ca­tion in 160-character chunks.
  • Their default expec­ta­tion is wire­less access.
  • They have never started a search at an “advanced” screen.
  • They store infor­ma­tion and doc­u­ments on keychains.
  • They have always copied and pasted.
  • .” is pro­nounced “dot,” not “period.”

I’ve expressed all of these ideas before here and as part of my “infor­ma­tion shift­ing” pre­sen­ta­tions, and I know oth­ers have pointed these things out for years. But these behaviors/characteristics are becom­ing more and more per­va­sive every year. If you’re like me and you grad­u­ated from library school in the last cen­tury, this is a great jump­ing off point for think­ing about spe­cific behav­iors (and changes in behav­iors) that affect things like the ref­er­ence inter­view, infor­ma­tion for­ag­ing, search boxes, etc.

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15 Comments »

  1. More shock­ing than “.” is pro­nounced “dot,” not “period,” is that it’s not pro­nounced “Dec­i­mal Point.” Oh, for the good old days of the twen­ti­eth cen­tury when we just had world wars and teetered on the brink of ther­monu­clear anni­hi­la­tion, and didn’t have to worry about these new-fangled con­trap­tions and new ways of communicating.

    Comment by Bruce Farrar — August 24, 2007 @ 1:33 pm

  2. […] A cou­ple of months ago I wrote a “Who are we deal­ing with” post to describe these new aca­d­e­mic users/patrons in an attempt to bet­ter under­stand them. Beloit Col­lege also reg­u­larly pub­lishes a rather exten­sive list of tid­bits about our new first year stu­dents. And Jenny at the Shifted Librar­ian has just added some great and more techy examples. […]

    Pingback by userslib.com » Take a deep breath and welcome the class of 2011 — August 25, 2007 @ 5:13 pm

  3. Does any­one besides me find this list a lit­tle insult­ing? I expect a lot of it rings true, but it’s all stated in a slightly snotty tone. I mean, the cre­ators of the list never lived in a world with­out cars, but nobody’s point­ing that out. It just seems geared toward peo­ple who want to com­plain about younger generations.

    Comment by Skippy — August 27, 2007 @ 3:24 pm

  4. […]  http://theshiftedlibrarian.com/archives/2007/08/23/beloit-list-for-librarians.html […]

    Pingback by RCPL ANNOUNCEMENTS » 8.27.08 Beloit College Mindset List — August 27, 2007 @ 6:40 pm

  5. Skippy, I sup­pose that’s one way to read it, but the point is that things like cars, land line tele­phones, tele­vi­sion, etc. are all things we take for granted so we all have those as com­mon touch­stones. These are things we don’t have in com­mon. I didn’t see any­thing in either list that com­plained about younger gen­er­a­tions, either, but YMMV.

    Comment by jenny — August 27, 2007 @ 9:18 pm

  6. […] — Beloit College’s Mind­set List for the Class of 2011A use­ful list for every­one, par­tic­u­larly teach­ers and librar­i­ans, to just know a lit­tle bit more about those who were born in 1989 and who would be enter­ing uni­ver­sity this year (for the ladies in Sin­ga­pore as the guys will have to serve National Service).(via The Shifted Librarian) […]

    Pingback by   Quick Links - News from Around the Library World - 28 August 2007 by Blogging Librarian — August 28, 2007 @ 3:11 am

  7. > They have always cut and pasted

    But… with­out know­ing, in some cases, where the terms orig­i­nated. Chil­dren of a sci­en­tific col­league recently exclaimed “Ah, so THAT’s why it’s called cut and paste!” They had, lit­er­ally, never used scis­sors and glue (and they thought the idea was hilar­i­ous). So “They have always cut and pasted” should, per­haps, be “They have always cut and pasted electronically.”

    The Beloit list needs a corol­lary, what most older peo­ple don’t know and haven’t yet expe­ri­enced might be inter­est­ing. (Per­haps a way of assess­ing one’s youth­ful­ness by check­ing a list would be fun?). The world is run mostly by older peo­ple and changed mostly by younger ones, and nei­ther has a monop­oly on being out of touch.

    Kudos to you as a ser­vice provider for reflect­ing on this. Clearly you are young at heart!

    Comment by Eats Wombats — September 13, 2007 @ 5:42 am

  8. I like Jenny’s list a lot more than the orig­i­nal; it offers some prac­ti­cal reminders of the things that dis­tin­guish me (35) from the stu­dents I inter­act with daily. The orig­i­nal list just seems kinda stu­pid and ran­dom. (Then again, I’m not North Amer­i­can, so a lot of the things on the list con­fused me, because I’d never heard of them either). And things like “what Berlin Wall?” are silly. I was well aware of the Viet­nam War from the age of about eight, even though it ended just before I was born.

    Comment by Simon — September 23, 2007 @ 1:12 am

  9. […] The Shifted Librar­ian » Beloit List for Librarians […]

    Pingback by The Library Shelf - Today’s Top Blog Posts from Librarians - Powered by SocialRank — October 1, 2007 @ 4:12 am

  10. I just think it’s kind of a dumb list. I grad­u­ated from under­grad in 2000, and there are numer­ous things on that list that apply to me (U2’s been around since before I was born, and WTF is a Mag­i­Can?), as well as things that I don’t think really fit kids born in 1989 (they were, what, 3 when Wayne’s World peaked?). Your library list is bet­ter, but still, it’s not as though older folks haven’t adapted to these changes, or anyone’s miss­ing out by not writ­ing checks. The whole Beloit/trying-to-define-people-with-tidbits thing just seems triv­ial to me.

    Comment by Rachel — February 1, 2008 @ 4:50 pm

  11. The specifics of my com­ment relate to this year’s list, of course.

    Comment by Rachel — February 1, 2008 @ 9:57 pm

  12. Rachel, I don’t think Beloit is say­ing that these are new or unique things for these kids only. They’re just point­ing out that they are the first ones to grow up in a world where these things were dif­fer­ent for them since birth. So while oth­ers born around that time or far before will def­i­nitely still adapt and even share some of the char­ac­ter­is­tics, these are inter­est­ing bench­marks for com­par­i­son. I don’t think it’s meant to be defin­i­tive, com­pre­hen­sive, or even quan­ti­ta­tive. These are start­ing points for dis­cus­sion, and I often find them inter­est­ing as such. YMMV.

    Comment by jenny — February 2, 2008 @ 11:22 am

  13. Jenny, I’m always skep­ti­cal of generational-type group­ings and def­i­n­i­tions, but my hus­band says that this is a very cyn­i­cal, Gen X thing to say. ;)

    Comment by Rachel — February 4, 2008 @ 11:05 am

  14. Heh — I totally get that, as I’m Gen X, too. But hav­ing just turned 40, I find myself using the phrase “those kids today” way too much :-p I also worry a lot about my gen­er­a­tion get­ting lost between those other two “mouse in the snake” ones (boomers and mil­len­ni­als), so maybe it’s eas­ier for me to digest the Beloit list since I use group­ings in other contexts.

    Over­all, I have to say that I don’t think many of the divides in our pro­fes­sion are gen­er­a­tional. Rather, I think they are due to other fac­tors (whether you’ve cre­ated con­tent on the inter­net, whether you buy into the “every­thing is mis­cel­la­neous” the­ory, etc.) that *appear* gen­er­a­tional on the sur­face. That break­down fails, though, when you go into any depth.

    So maybe I’m being truly Gen X and being ambiva­lent, hav­ing my cake and eat­ing it, too! :-)

    Comment by jenny — February 4, 2008 @ 11:49 am

  15. […] used the frame­work of Beloit Col­leges famous “mind­set list” to high­light the very dif­fer­ent way in which stu­dents today inter­act with infor­ma­tion.   Almost 2 years later, the yawn of the gap con­tin­ues to widen.  Social net­work­ing (Facebook, […]

    Pingback by LibraryRemix » Blog Archive » Shifting Gears to Grow Community — April 17, 2009 @ 12:41 am

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